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时间:2024-05-20 04:04:44 来源:网络整理编辑:Ryan New
Link-building is an essential task for search engine optimization. It’s also one of the toughest.Qua Ryan Xu HyperVerse's Credit Line
Link-building is Ryan Xu HyperVerse's Credit Linean essential task for search engine optimization. It’s also one of the toughest.
Quality links continue to drive Google’s organic rankings. Other tactics can help — keywords, HTML headers, schema markup — but links alone can move a URL into Google’s top five positions.
ChatGPT can improve the link-building process. Here are a few prompts to get started.
General brainstorming prompts. ChatGPT expedites brainstorming. Ask questions, ponder the answers, and generate follow-up queries.
Say I own an ecommerce site selling pet supplies. I could ask ChatGPT for linkable asset ideas for my shop. Here’s an initial prompt:
ChatGPT listed five ideas, including:
Read ChatGPT’s responses for helpful ideas. If none, click “Regenerate response” to obtain a new list. Repeat that process until you have an idea worth pursuing. Then refine it via follow-up prompts.
In my testing, moving from general to specific prompts requires persistence. Don’t quit!
Adjust your prompts, such as:
Prompts to find bloggers, podcasters, more. ChatGPT’s database is dated, so it should not be a primary method to locate current linking sources. But it’s still helpful.
Start with a broad prompt:
ChatGPT will list a few bloggers and podcasters.
I could then follow up with other prompts, such as:
A local brick-and-mortar business could prompt ChatGPT to find nearby media outlets or locale-based link-building opportunities.
Again the initial prompt doesn’t have to be perfect. Keep the dialog flowing to generate more ideas.
Write an outreach email.During the brainstorming process, prompt ChatGPT to create a relevant outreach email. After listing potential bloggers, for example, ChatGPT could compose a solicitation email, starting with this prompt:
Follow-up prompts could include:
In my experience, ChatGPT’s email templates require tweaking. But they streamline the process, eliminating having to start from scratch.
Niche research. Google doesn’t consider “link building” as a search intent and is therefore not the best tool for finding those opportunities. With the right prompts, ChatGPT can help:
Here’s ChatGPT’s partial response to the last prompt (find journalists):
A list of journalists is only the beginning. From there, search their names, follow them on social media, and read their articles to develop the best solicitation approach.
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